What some of my Clients are saying.

Almar possess excellent listening and communication skills.  She was able to identify areas where I may be stuck or facing obstacles that helped me develop and personalize strategies for overcoming them.

Almar also provided accountability and support to help me stay on track and reach my goals. Ultimately, she helped me gain greater clarity, confidence, and motivation to go for what I want.  I highly recommend her!


I found Almar to be intuitive, gentle, playful, and sincere.  She is creative and invites creativity on the journey.  

Almar helped me tap into my own creative spirit, truly value the gifts in my offering, and solidify my confidence in speaking about my offering. Her nuanced and subtle approach brought me clarity for building and marketing a new business.

So very grateful to you, Almar, for helping me see and embrace my abilities!

Working with you I have been able to clearly visualize my "Client!" I have an understanding of my audience and can address my marketing to them.  And! I clearly see ME!  Unique. Insightful. Fun.  - Ceci B.   - Entrepreneur

In my initial discovery call with Almar, I had no idea what to expect - I had never done coaching previously and as a teenage girl on social media, there is already an overflow of unsolicited "living your best life" advice.

However ten minutes later into the call, I found myself feeling reflective and inspired from my like-minded and simply lovely coach. She allowed for such a truly safe space that we ended up going an hour overtime. It was the needed push into the direction of true self-discovery and how it affects my life/career.

Almar has a natural ability to connect her clients by pushing past the surface layer of daily struggles (that can often be remedied by a yippy Pinterest quote anyways) to conceal a deeper level of emotions/understanding.

You can expect a genuine conversation with highs and lows, to feel heard but not analysed, and to leave hungry for more.

Karyss B.  - 18 year old Entrepreneur

Almar helps me figure out what my next steps are going to be. When we started together, it was helpful to dig in and get to the root of some of my challenges.

Almar asked me great questions that helped me go deeper and understand myself better. Almar is a great listener and I felt no judgement. However, we went beyond the "why". She helped me figure out what my next steps were going to be in moving my business and personal life goals forward.

What worked for me was starting with small things but they helped move the needle. I continue to take these steps and I keep moving forward.

I work with Almar for strategy, for tools, for direction, for a supportive kick in the butt, and for helping me clear the cobwebs of my overthinking brain. -  Lori M.  - Entrepreneur

I recently tried professional coaching for the first time because I had a business issue that I was turning over in my mind and could not discuss with my regular associates. 

I wanted a confidential perspective on the sensitive subject of hiring a very well-qualified older relative.  I contacted Almar Lurie and it was a game-changer. The coach's expertise and guidance helped me navigate the intricacies of this delicate situation with utmost clarity and professionalism so that I felt confident in my final decision.

Almar's personal business background provided valuable questions helping me identify impact points and management considerations for all the parties involved.   I especially appreciate how she helped me develop a plan to implement my decision.

Thanks to her coaching, I successfully balanced personal relationships and professional integrity and developed an approach that would foster a harmonious work environment and build a stronger team for the whole enterprise. 

I wholeheartedly recommend Almar for any business leader or owner. - M.B.    CEO

My motivation to Coach, to Write, and Share with you is my desire to contribute to the sound of the world.

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